Developing an Effective Leadership Communication Style
By Tyler Durham, Partner, President, Ketchum Change
Organizations and leaders today operate in a complex state of continuous flux. There is ongoing change across industries, political and regulatory environments, leadership, technology, and communication. All of these happen quickly and with limited predictability, which is forcing organizations to meet these challenges in a new way to stay competitive. Communication today must be multi-stakeholder and multi-dimensional and must focus on extending and aligning the character of the company – the values, the actions, the behaviors and the ideas – in a format that allows for the most sophisticated era of listening, engagement and dialogue we have ever seen. Thus, the need to bridge the gap between expectations of key stakeholders and deliver on those expectations has become critically important.
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Tyler Durham is Managing Director of Ketchum Change, Ketchum's change management, employee engagement and workforce communication consultancy.